I had the opportunity to collaborate with the Mazda team as a Senior Art Director for the launch of the CX-90 and CX-90 Hybrid 2023. In this role, I oversaw the coordination with the web, UX, marketing and strategy teams, working closely with Creative Directors (CD) and Associate Creative Directors (ACDs). Together, we crafted various UI/UX features, designed vehicle pages, curated content selections, and developed digital and social ads. Additionally, we created compelling streaming service ads and customized video cut-downs tailored for different platforms and durations.
Art Direction | Visual Design | UI/UX
Agency: VMLY&R - Garage Team Mazda
Year: 2023
V E H I C L E L A N D I N G P A G E S
CX 90 AND CX-90 PLUG IN HYBRID
![](https://cdn.myportfolio.com/cd93b236fe0a084972cbcaae98ddfd53/d3d4171b-99c0-41a5-8017-bbf4e058bce9_rw_1920.jpg?h=831977492682a718d42b3575c5fb481a)
C R A F T I N G I C O N
CRAFTING FLAWLESS PIXEL-PERFECT ICONS FOR DIVERSE PURPOSES
![](https://cdn.myportfolio.com/cd93b236fe0a084972cbcaae98ddfd53/3f49a129-f53f-4cbe-b577-bcca6ab577aa_rw_3840.png?h=988dfbffd12af8d3c52bf63e15823fa3)
A C C E S S O R I E S P A G E
EXAMPLE OF SOME VIDEO CUTDOWNS
![](https://cdn.myportfolio.com/cd93b236fe0a084972cbcaae98ddfd53/a2f5610e-0352-4f49-9d82-8d0c7d10a168_rw_1920.png?h=a95a50c8d1e53fbaa6a47c9394b5e100)
D I G I T A L E X E C U T I O N S
WEBSITE TAKEOVER 01
![](https://cdn.myportfolio.com/cd93b236fe0a084972cbcaae98ddfd53/78c12835-7102-4815-b6ab-3e47a59fbb09_rw_1920.png?h=65f053aca839b0a0661a421b5e3b5ee1)
MOBILE TAKEOVER 01
WEBSITE TAKEOVER 02
![](https://cdn.myportfolio.com/cd93b236fe0a084972cbcaae98ddfd53/1183cd6c-5596-4a16-b391-fcf6a36fe5a5_rw_1920.png?h=714a23d1dee081ef6d9f5bbf5e268744)
SOCIAL BANNERS
![](https://cdn.myportfolio.com/cd93b236fe0a084972cbcaae98ddfd53/a0cbbcf9-bf18-4814-8ef5-8a59ffca57c1_rw_1920.jpg?h=f233dbf570c4086eece7c12ad330ec6a)
![](https://cdn.myportfolio.com/cd93b236fe0a084972cbcaae98ddfd53/c3c5cfbe-2f39-483a-ad5d-0120687b8730_rw_1920.jpg?h=093ad5e0098778261aff8c6e8fb42c90)